by Gina Brennan This time last year, Cannes Film Festival fashion was all about hot pink. With everyone from Anne Hathaway to Katherine Langford dressed in the colour. But will we still be seeing this shade as we approach Summer 2023? Officially arriving on Valentino’s Autumn/Winter 2022 runway in March 2022, the Pierpaolo Piccioli Pink runway took the fashion world by storm. Although trends change quicker than ever in an age of TikTok, it seems likely to stay - with Pantone naming magenta as the colour of the year for 2023. Pink is a powerful colour. It is rooted in red, so enjoys the associations of love, strength, and anger while remaining soft and approachable. Piccioli himself perhaps put it best: “Pink has the quality of being strong without actually wanting to; it is the perfect metaphor of poetry: gentleness and disruptiveness.”. So why has this pink paradise had such an impact on us? In a time characterised by isolation, rising poverty, political uncertainty, and w